Destination Gauteng · Marketing Forum

One Destination. One Story.
Multiple Voices. Multiple Channels.

Africa's Bleisure Powerhouse
The Gauteng Marketing Forum (GMF) unites the province's destination-building ecosystem - tourism, trade & investment, government, municipalities, film, sports, culture and creative industries - behind a shared ambition: to grow Gauteng's competitiveness, reputation, visitor economy and economic impact through coordinated marketing leadership.
Quarterly Forum · Monthly Working Committee TORs: July 2026 Stewardship: Gauteng Tourism Authority
International visitors - Gauteng, 2025
about 4.7 M
about 40% of all SA arrivals
SA Tourism · GMF 10 Jul 2026
Foreign direct spend - Gauteng
R41 bn
▲ target was R29 bn
FY 2024/25 · Gauteng Prov. Gov.
Average length of stay
about 15 nights
16 nights in Q1 2026
SA Tourism
Forum member organisations
22+
56 representatives & growing
Across 8 stakeholder clusters
Experience the Big City Region
Sandton City skyline at sunsetSandton, Africa's richest square mile
Gauteng hospitality and staysWorld-class stays and hospitality
Destination GautengOne destination, many experiences
The GTA digital ecosystem

These destination platforms are open to every Forum member. You are welcome to access them, post your own campaigns and content, and promote your products, events and experiences to a growing destination audience. Content shared on one platform is amplified across the others, so use them to extend your reach and the GTA secretariat will help push it further.

Social MediaOur destination channels across Facebook, Instagram, TikTok, LinkedIn, X and YouTube - post your campaigns, tag the handles and promote your products.More information →
What's On GLifestyle & entertainment magazine - 3.7 M views, 2 M users.Visit What's On G →
Visit Gauteng AppThe conversion & retention layer - listings, deals, event registration.Open the app →
Gauteng Lifve PodcastLong-form storytelling on YouTube, amplified across GTA social channels.Watch on YouTube →
Destination Gauteng Marketing Forum · Convened by the Gauteng Tourism Authority · it starts here.
forum.gauteng.net · forum.gauteng.net